Disney Princess-Inspired Bridal Line Expands

NEW YORK -- Every princess begins her journey with a dream. As a tribute to aspiring princesses who dare to dream, Disney and renowned designer Kirstie Kelly today will unveil the "Blossoms" for flower girls collection alongside a new line of bridal gowns inspired by the strength and beauty of each Disney Princess. Kirstie Kelly For Disney's Fairy Tale Weddings will be showcased on the runways this evening as part of New York Bridal Fashion Week. The expanded collection now includes a new line of bridal gowns, "Maidens" for bridesmaids and "Jewels," jewelry and veils, each inspired by the Disney Princesses.

The new bridal collection builds on the phenomenal success of the line
since its debut in April. The essence of each Disney Princess is captured,
including Ariel, Aurora/Sleeping Beauty, Belle, Cinderella, Jasmine, and
Snow White. The grace and glamour of each princess comes through in rich
treatments with fabrications including silk chiffon, satin, taffeta and a
variety of laces, and are elegantly accented with touches of crystal and
pearl, ribbon and exquisite embroidery and delicate beadwork.

The Blossoms collection adorably connects to every little girl's inner
princess. From the perfect flower girl dress for special occasions to the
holidays, the collection will connect the Disney Princesses to aspiring
princesses everywhere. The inaugural Blossoms collection features 12 style
options in sizes 4 to 14.

"Each piece in our new Blossoms for flower girls line marries the
classical styling of our bridal gowns with romantic and flouncy elements
that make all little girls feel like princesses," said Kelly. "The gowns
are fun to wear, yet fit wonderfully into very elegant environments, a
natural way for little girls to realize their own princess-inspired
dreams."

The fashion-forward Maidens collection extends the aura of each Disney
Princess to women today with the most versatile gowns in the line. This
romantic collection was designed with a cocktail and eveningwear vision
that weaves traditional bridesmaid design with red-carpet glamour. The
collection includes a variety of princess-inspired silhouettes from flowy
to fluid, prim to form fitting. The couture-style gowns are available in a
wide range of colors and fabrications such as duchess satin, satin back
faille, taffeta, and silk shantung with intricate beading and adornments.

The Jewels collection is a glittering showcase of Disney
Princess-inspired pieces designed to complement every gown in the
collection, including dainty hand-forged flowers made of fine Czech crystal
for Snow White, softer, translucent crystals for Cinderella, and a
combination of fresh water pearls and crystals with deeper hues for Ariel.
The collection features traditional artisanship and elegant designs that
will become part of the princess-inspired legacy every bride looks to
create on her wedding day. Each piece is color coded with a gem depicting
the represented princess, such as light sapphire for Cinderella and
amethyst for Jasmine.

For the first time, the Jewels collection will introduce a line of
classic yet fashion-forward veils focusing on subtle variations in color
and shape that whisper characteristics of each Disney Princess.

"The Blossoms collection bridges the inspiration of the Disney
Princesses with the design sensibilities of Kirstie Kelly, while the new
Maidens and Jewels collections translate the color and texture drawn from
the well known fairy tales," said Jim Calhoun, executive VP, global
apparel, Disney Consumer Products. "Together, the collections offer a
stunning array of possibilities and choices for brides looking to add that
special magical touch."

In celebration of wishes coming true, Kirstie Kelly For Disney's Fairy
Tale Weddings will unveil a special platinum gown inspired by Cinderella.
The gown sparkles with a rouched bodice adorned with opulent crystal
beading and a draped ball gown skirt with cathedral train. In honor of
wishes being fulfilled, Kirstie Kelly announced that she will make a $125
donation to the Make-A-Wish Foundation(R) for each platinum gown sold to help make wishes come true.

For consumer information on Kirstie Kelly For Disney's Fairy Tale
Weddings, consumers may visit http://www.disneybridal.com.

About Kirstie Kelly
Kirstie Kelly of Kirstie Kelly, Inc. designs couture bridal gowns with
the highest quality and attention to detail. A graduate of The Otis Art
Institute of Parsons School of Design in Los Angeles, she has been
designing bridal and evening wear for more than a decade. Hailed in USA
Today as one of the 2003 season's new designers favored among celebrity
brides, Ms. Kelly has a growing client base that includes individuals who
are influencing the worldwide media, art, culinary and political societies.
For more information visit http://www.kirstiekelly.com.

About Disney Consumer Products:
Disney Consumer Products (DCP) is the business segment of The Walt
Disney Company (NYSE: DIS) that extends the Disney brand to merchandise
ranging from apparel, toys, home decor and books and magazines to
interactive games, food and beverages, stationery, electronics and
animation art. This is accomplished through the work of DCP's various lines
of business: Disney Toys, Disney Apparel, Disney Food, Health & Beauty,
Disney Home, Disney Stationery, Disney Publishing, Disney Interactive
Studios, Baby Einstein, and http://www.disneyshopping.com. The Disney
Store, which debuted in 1987, also falls under DCP, through stores
currently owned and operated by unaffiliated third parties under licensing
agreements in North America and Japan, and wholly-owned stores in Europe.
For more information, please visit http://www.disneyconsumerproducts.com.

About Make-A-Wish Foundation
The Make-A-Wish Foundation grants the wishes of children with
life-threatening medical conditions to enrich the human experience with
hope, strength and joy. Born in 1980 when a group of caring volunteers
helped a young boy fulfill his dream of becoming a police officer, the
Foundation is now the largest wish-granting charity in the world, with 67
chapters in the U.S. and its territories. With the help of generous donors
and more than 25,000 volunteers, the Make-A-Wish Foundation grants a wish
every 41 minutes and has granted more than 153,000 wishes in the U.S. since
inception. For more information about the Make-A-Wish Foundation, visit
http://www.wish.org and discover how you can share the power of a wish(R).

Disney Media Contacts:
Nidia Caceros Tatalovich
818-544-0399
nidia.tatalovich@disney.com

Aaron Hunt
818-544-0393
aaron.hunt@disney.com

Bridal/Trade Media Contact:
Paulette Cleghorn
DLPRUSA
212-944-9013
designerloftproductions@yahoo.com


SOURCE Disney Consumer Products